Shell Launches Industry-First Loyalty Rewards Card for Bikers

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Shell has launched its inaugural loyalty rewards card for bikers, known as the Shell Escape Riders Card. This marks the first-of-its-kind loyalty programme in Singapore, that is catered exclusively for bikers to enjoy exclusive perks and rewards when they fuel their bikes with Shell. Bikers can simply pick up a Shell Escape Riders Card at any Shell station to enjoy its privileges instantly.

“As a leading fuel provider with 57 stations across Singapore, Shell recognises bikers who have been the silent supporters of our fuel brand. Through this first-of-its-kind initiative in the industry, we want to show appreciation to these bikers and welcome them to be part of an inclusive community, which allows us to continue to support them and enhance their everyday journeys on the road,” said Aarti Nagarajan, General Manager of Retail Sales & Operations, Shell Singapore.

The Shell Escape Riders Card Launch Promotion currently runs till 31 December 2018: Pump 100L of any Shell fuel within 3 consecutive months, to redeem a free Shell Rain Suit. Each Shell Rain Suit consists of a set of premium water-resistant jacket and pants.

All bikers can sign up for the Shell Escape Riders Card at any Shell stations in Singapore at no cost. To find out more about Shell Escape Riders Card and its exclusive rewards, please visit: www.shell.com.sg/riders

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Always finding ways to keep his hands full, Krado loves to tinker with his car whenever he has the free time. Usually ends in tears or a multiple fluid facial.

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