In front of a sold-out crowd at Sam Boyd Stadium Saturday night, VP Racing Fuels’ Mad Scientist driven by Lee O’Donnell made history by pulling off the first-ever front flip in a Monster Jam monster truck. The stunt propelled O’Donnell to the 2017 Monster Jam World Finals® Freestyle Championship, the first for both O’Donnell and the Mad Scientist Monster Jam truck.
O’Donnell’s unexpected move began with pulling a high-speed wheelie after a jump. He then hit another jump while his front wheels were up in the air, causing the back end of his truck to launch up, eventually somersaulting over the front end of his truck. As he stuck the landing, the crowd roared. The video has become the biggest story of this past weekend with replays on Fox Sports, ESPN Sports Center and millions of views on websites worldwide.
“We couldn’t be happier for Lee O’Donnell in pulling off this feat,” said Alan Cerwick, President of VP Racing Fuels. “This type of achievement and push-the-envelope aggressiveness is consistent with the long-time culture at VP and emblematic of our unique brand.”
The Mad Scientist Monster Jam truck began competing in 2016 and has become an important component of VP Racing Fuels’ marketing program as it continues to diversify and expand beyond racing fuels, an industry it’s led for more than 40 years. Representing VP’s technological leadership and maniacal passion for power and winning, the Mad Scientist now adorns VP-branded gas stations and convenience stores which VP has been rolling out across the U.S.
The Mad Scientist icon also appears on packages of new VP-branded products for the mass consumer market including VP Small Engine Fuels for 2- and 4-cycle outdoor power equipment, VP Madditives® for gas and diesel engines, and VP Racing Lubricants, all of which are distributed via VP-branded stations and/or major retail chains across the country. In addition, VP this week will be launching a VP Racing Fast Lube™ concept, wherein the VP brand will be available under license by quick lube centers interested in leveraging one of the fastest-growing performance lifestyle brands in America.